DarkbeaverSocial engineering for the profit of the broader society, what's wrong with that? Maybe the word engineering carries too much baggage? What if we call it social cultivation or social enrichment or social guidance or social tuning? Maybe cultures are best raised "free range"?
Social engineering for the profit of the broader society... who decides what constitutes profit? If changes {engineering} gave rise to a healthier safer environment and you could convince people that this kind of change was in fact in everyone's best interests and doctors lawyers, industrialists and politicians worked toward that end...then maybe. You're still going to have to convince people whose income and prosperity comes from treating/caring for the sick and injured, lawyers who've become wealthy and influential through law suits and litigation that makes someone pay, industrialists who manufacture goods with built-in obsolescence and limited functionality that their reduced lifestyle is both adequate and appropriate. If you could eradicate components of the human psyche like greed and disproportionate self-interest, we might make some progress. The sad truth is that the only practical change to our condition requires fundamental changes in the psychology of billions of people. Utopian ideals extinguish themselves fairly quickly and aiming for the best of all possible situation/circumstance/condition simply wouldn't work. Suggesting that people adopt more tolerant views than those learned from ideological and religious training and traditions is but one hurdle, there are many. But give me some ideas and let's see what develops.