Questionnaire
1. Ur Age: 54
2. Ur Gender: Male
3. Ur Job: Multifunctional
4. Ur nationality: Canadian
5. Ur character (more than one choice): intelligent, loyal, funny, a bit eccentric, principled, a bit rebellious, compassionate, loving
[FONT=宋体]□outgoing Y
[FONT=宋体]□good at communicating Y
[FONT=宋体]□[/FONT]easy to be get excited At times[/FONT][/FONT]
[FONT=宋体]□easy to have a conversation Y
[FONT=宋体]□like outdoor exercises Y
[FONT=宋体]□[/FONT]initiative Depends on the activity
[FONT=宋体]□[/FONT]Hesitated Depends on the activity
[FONT=宋体]□[/FONT]coward N
[FONT=宋体]□[/FONT]speechless N
[FONT=宋体]□[/FONT]preciseness Somewhat
[FONT=宋体]□[/FONT]like loneliness Sometimes
[FONT=宋体]□[/FONT]shy Sometimes
[FONT=宋体]□[/FONT]like liveliness Y
[FONT=宋体]□[/FONT]like peace Y
6. Put these elements in the order based on your understanding of culture. Which one has the greatest impact on daily life?
[FONT=宋体]①[/FONT]Educational Background[FONT=宋体] ②[/FONT]Customs [FONT=宋体]③[/FONT]Color style[FONT=宋体] ④[/FONT]Dress[FONT=宋体] ⑤[/FONT]Moral Standards [FONT=宋体]⑥[/FONT]values
(degree of extent) greatest[FONT=宋体]→[/FONT]least
moral standards, values, customs, educational background, dress, color, style
[/FONT][/FONT]
7. If there is a new-launched food, how much does the color of its package induce you to buy?
E. 0
8. If you are a patron of one food, which you always buy, how much does the color of its package affect you to buy again?
E. 0
9. Do you like red color (based on your interest)?
[FONT=宋体] yes[/FONT]
10. What do you think that red color stands for? (more than one choice)
[FONT=宋体]□Blood & Death[FONT=宋体] □Violence & Combat[FONT=宋体] [/FONT][FONT=宋体]□[/FONT]porno
[FONT=宋体]□[/FONT]Alarm[FONT=宋体] □[/FONT]aggressiveness
[FONT=宋体] [/FONT]
11. Do you think it appropriate to dress the food package in red?
yes
12. Why do you think ‘red’ is suitable for food packaging?
E. No special reason. It's as good a color as any other
13. Why do you think ‘red’ is not suitable for food packaging?
A. It seems to be ugly.
B. It means danger and alarm.
C. It makes the food packed in it tastes bad.
D. It is commonly used in many packaging.
E. No special reason.
14. What do you think of the color ‘red’ in snack’s package?
B. so so[FONT=宋体] [/FONT]your reasons It's as good a color as any other
15. What do you think of the color ‘red’ in beverages package?
B. so so
[FONT=宋体] [/FONT]your reasons It's as good a color as any other
16. What do you think of the color ‘red’ in beverages package?
B. so so
your reasons It's as good a color as any other
17. What do you think of red color used as main color of the food package?
A. Business strategies for inducing customers
[/FONT][/FONT]I find most advertising to be offensive either to the physical senses or else to the intelligence of the consumer. I buy things because of personal preferences like taste, expense, quality, etc. and not as a result of marketing procedures. As a matter of fact, the more I see of an ad, the less likely I am to buy the product, especially if the ad is offensive to me.