National Post: Conservatives are Salty

[pgs]

Each and every one of you has missed the boat.

It has nothing to do with politics. The Conservatives got beat by a better ad machine. Their ad people missed the target. It happens when an agency rides a stale idea. Attention spans are much shorter than at any time in history. The Internet is having a huge influence on this. Stale is bad. Change is everything.

Winning has nothing to do with a leader's popularity - either rising or falling. It has nothing to do with platforms, rank and file MPs (or MP wannabes) or debates. Changes of government have to do with the fickleness of voters and the message they get just before going into the voting booth. The fact is, almost everyone, even die hard party members, shift their vote. If votes didn't shift, there would never be changes to government.

Changes happen as a result of short term propaganda campaigns that bombard television, radio and social media.

Successful propagandists prepare a series of ads that have the power to shift votes. It is opportunistic in nature. News stories about politicians or events that can be turned into "Throw the bum out!" commercials. These agencies have the ability to quickly and effectively market ideas to audiences that need shifting. The majority of the population will change their voting minds, based on what they see and hear just before voting day.

The Conservative ad agency put most of their eggs in the 'Justin Trudeau: Just Not Ready.'basket . The Liberal ad agency ignored that and went with smiles, youth and selfies. Smiles, youth and selfies have worked for years in many other ad campaigns for food, beverages and automobiles. All age groups like smiles and happiness. Talk to the Cons ad men and they will agree, but they couldn't turn it around.

Inn the end, Harper did not lose. Trudeau did not win. Their respective agencies fought and the result was Trudeau 1. Harper 0.

I laugh when I read comments saying that they have always voted for one party. Or even better, that they would never vote for a specific party. These people exist, but they are a tiny minority. If this fringe group was bigger, we would not see the huge shifts in government that have happened in the past 30 odd years.

The propagandists I spoke of earlier are good at affecting the public, and getting them to vote the old party out. Social media and the Internet have had a huge effect on this. In the ad game, how social media and the Interwebs influence groups is still being debated and new methods discovered.

You can argue politics until the cows come home. While the platforms may read differently, the group that heads to Ottawa after every election is the same. The war was between the ad agencies. What the candidates or the parties thought was of little or no consequence.

It was epic, like watching Vikings fight.

Pretty much true , most voters are to busy working and raising their families to pay more then a glance at politics until voting time . They however are quick to anger and sometimes easily swayed .

 

[Angstrom]

Each and every one of you has missed the boat.

It has nothing to do with politics. The Conservatives got beat by a better ad machine. Their ad people missed the target. It happens when an agency rides a stale idea. Attention spans are much shorter than at any time in history. The Internet is having a huge influence on this. Stale is bad. Change is everything.

Winning has nothing to do with a leader's popularity - either rising or falling. It has nothing to do with platforms, rank and file MPs (or MP wannabes) or debates. Changes of government have to do with the fickleness of voters and the message they get just before going into the voting booth. The fact is, almost everyone, even die hard party members, shift their vote. If votes didn't shift, there would never be changes to government.

Changes happen as a result of short term propaganda campaigns that bombard television, radio and social media.

Successful propagandists prepare a series of ads that have the power to shift votes. It is opportunistic in nature. News stories about politicians or events that can be turned into "Throw the bum out!" commercials. These agencies have the ability to quickly and effectively market ideas to audiences that need shifting. The majority of the population will change their voting minds, based on what they see and hear just before voting day.

The Conservative ad agency put most of their eggs in the 'Justin Trudeau: Just Not Ready.'basket . The Liberal ad agency ignored that and went with smiles, youth and selfies. Smiles, youth and selfies have worked for years in many other ad campaigns for food, beverages and automobiles. All age groups like smiles and happiness. Talk to the Cons ad men and they will agree, but they couldn't turn it around.

Inn the end, Harper did not lose. Trudeau did not win. Their respective agencies fought and the result was Trudeau 1. Harper 0.

I laugh when I read comments saying that they have always voted for one party. Or even better, that they would never vote for a specific party. These people exist, but they are a tiny minority. If this fringe group was bigger, we would not see the huge shifts in government that have happened in the past 30 odd years.

The propagandists I spoke of earlier are good at affecting the public, and getting them to vote the old party out. Social media and the Internet have had a huge effect on this. In the ad game, how social media and the Interwebs influence groups is still being debated and new methods discovered.

You can argue politics until the cows come home. While the platforms may read differently, the group that heads to Ottawa after every election is the same. The war was between the ad agencies. What the candidates or the parties thought was of little or no consequence.

It was epic, like watching Vikings fight.

One could even argue that it had nothing to do with Conservative ad's. And point the blame directly at how bad the NDP ad's were.

Effectively not splitting the vote as Harper had counted on in every other election before this one.

One could even argue that Mr. Layton's death could be the cause.

We all know the left votes out of guilt. Look at how many sympathy votes Layton got when we all knew he was going to die.

Next thing we know Leaders going to fake bad illness, to win elections.

 

[mentalfloss]

... Because budgets balance themselves

And old slogans elections.

OOOOPS

 

[Ludlow]

Conservatives are retarded, as are liberals.

 

[tay]

Look who's the Birthday Boy. I hope someone made him a cake. He needs the sugar to fend off that saltiness.....


Stephen Harper


Stephen Harper

AKA Stephen Joseph Harper
Born: 30-Apr-1959
Birthplace: Toronto, Ontario, Canada

Gender: Male
Race or Ethnicity: White
Sexual orientation: Straight
Occupation: Head of StateNationality: Canada
Executive summary: Prime Minister of Canada, 2006-15

 

[petros]

We're you PM or just on a 10 yead run of PMS and jealousy?

Justin will bleed for you.