Ikea forced to apologize for its jerk chicken cultural appropriation

spaminator

Hall of Fame Member
Oct 26, 2009
35,667
3,004
113
Ikea forced to apologize for its jerk chicken cultural appropriation
Postmedia News
Published:
September 25, 2019
Updated:
September 25, 2019 4:21 PM EDT
(Getty Images)
Is a Swedish company making a Jamaican dish in the U.K. cultural appropriation?
Ikea, the company best-known for its snap-together furniture, has been forced to apologize over its jerk chicken dish sold at U.K. stores after messing up the recipe.
As U.K.’s Metro reported, Ikea’s take on the Caribbean dish consisted of a half chicken covered in jerk seasoning served with white rice and garden peas. Traditionally, the “rice and peas” that accompany the jerk chicken is actually rice mixed with coconut milk, spring onions, garlic, thyme and kidney beans, according to the news site.
Many on social media took issue with the recipe. Some just seemed disgusted by the look of the food.
One user wrote alongside a picture of the dish on Twitter: “This is IKEA’s jerk chicken and rice and peas and no I’m not eating it.”
This is IKEA’s jerk chicken and rice and peas and no I’m not eating it 😕 pic.twitter.com/BFPJ1CWBmR
— . (@Themlotsdad) September 9, 2019
“Dear IKEA,” another Twitter user wrote. “We see you being inclusive and all, but this jerk chicken dish is an insult to Caribbeans. Could you not at least have looked up the recipe for rice and peas? It is NOT white rice and green peas. We have a chef who can help if you need authentic guidance.”
@IKEAUK Dear IKEA. We see you being inclusive and all, but this jerk chicken dish is an insult to Caribbeans. Could you not at least have looked up the recipe for rice and peas? It is NOT white rice and green peas. We have a chef who can help if you need authentic guidance. pic.twitter.com/vzasBSrY0G
— Black Economics (@Black_Economics) September 13, 2019
But others just found the concoction funny.
Wait I missed that ikea is selling “jerk chicken” with rice and GREEN peas? 😭 pic.twitter.com/xbuP8zqKTo
— Natelegé (@natelege_) September 19, 2019
Real question is who was ordering jerk chicken at Ikea? Never mind. pic.twitter.com/JjUIlETUhv
— Randy Winston (@_randywinston) September 15, 2019
But some implied Ikea was trying to appropriate Jamaican culture — and failing at the same time.
“This is what happens when you try and cash in on a culture with no input from that culture whatsoever,” another user wrote.
It's literally white rice and garden peas 😭 @IKEA did you even Google it?!
If you were confused, beans are called peas in the Caribbean.
This is what happens when you try and cash in on a culture with no input from that culture whatsoever.https://t.co/Ste2tLFs6l
— Eleanor Langford (@eleanormia) September 14, 2019
Celebrity chef Jamie Oliver faced similar attacks last year when he launched his meatless, microwavable punchy jerk rice. U.K. Labour MP asked the chef at the time if he even knew what Jamaican jerk was.
“Your jerk Rice is not ok,” she wrote on Twitter at the time. “This appropriation from Jamaica needs to stop.”
#jamieoliver @jamieoliver #jerk I'm just wondering do you know what #Jamaican #jerk actually is? It's not just a word you put before stuff to sell products. @levirootsmusic should do a masterclass. Your jerk Rice is not ok. This appropriation from Jamaica needs to stop.
— (((Dawn Butler MP))) (@DawnButlerBrent) August 18, 2018
Though, some felt accusing Ikea of cultural appropriation a little ridiculous.
One person wrote on Twitter, “People get triggered over anything,” with another writing the company had nothing to apologize for.
People get triggered over anything now days. IKEA started doing Jerk Chicken with peas and potatoes in the UK and people got triggered and are screaming CULTURAL APPROPRIATION because….. they used the wrong peas 😐 pic.twitter.com/y2Eh9nIReK
🎮 Ryan 🎮 (@TheBmoreGamer) September 17, 2019
#Ikea dont owe anyone any apology. I stand with Ikea. They said Jerk chicken and rice and peas NOT rice and beans which we Jamaicans call peas. How many Jamaican chefs try other culture food and add twist to it? This look way better than some Jamaican food I've seen. pic.twitter.com/AYaN6Eo7DB
— Noel Cunningham Jr. 🇯🇲 (@iamchefnoel) September 15, 2019
Now we're mad about @IKEA Jerk chicken and rice & peas. 😩🤣 Y'all on a mad roll today I see. pic.twitter.com/C8gMjKZrkL
— Queen Namnyak (@kmbombshell) September 20, 2019
Still, Ikea has apologized.
“We take inspiration from many countries around the world and have always worked to combine different flavours and ingredients to offer delicious, healthy and affordable dishes,” Ikea U.K.’s Lorena Lourido told People.com in a statement. “We’re aware that our new jerk chicken, served with rice and peas has created some conversation and in some cases offence.”
http://metro.co.uk/2019/09/13/ikea-removes-jerk-chicken-rice-peas-dish-menu-backlash-10738698
http://metro.co.uk/2018/08/19/jamie...ppropriation-over-jerk-flavoured-rice-7857112
http://people.com/food/ikea-apologizes-jerk-chicken-dish-cultural-appropriation
http://torontosun.com/news/weird/ik...e-for-its-jerk-chicken-cultural-appropriation
 

Said1

Hubba Hubba
Apr 18, 2005
5,336
66
48
51
Das Kapital
I can see the point about at least getting the recipe right, although I wouldn't be offended - unless they got poutine wrong. that's a punishable offense!
 

Curious Cdn

Hall of Fame Member
Feb 22, 2015
37,070
6
36
Why yes. Yes it is. Cooking Jamaican in an Ikea is cultural appropriation.

The should be cooking Swedish specialties ....

...like their famous Snöooorg!
 

AnnaEmber

Council Member
Aug 31, 2019
1,931
0
36
Kootenays BC
geeez I wish people would get a grip and quit being so sensitive. And it's really stupid to be sensitive on behalf of other people. "... political correctness is a paradoxical amalgam of postmodernism, which originated as a form of philosophy and literary criticism, and Marxism or neo-Marxism."
And later, "It's more like the elevation of moral posturing about sensitivity over truth". Both comments provided by Dr. Jordan Petersen. I don't agree with everything he thinks, but I do agree with those two comments.
 

Danbones

Hall of Fame Member
Sep 23, 2015
24,505
2,197
113
So a Jamaican shopping at Ikea is a race traitor and now should be shot on sight ...got it.
;)
just make sure your camera is sighted in properly.
 

Jinentonix

Hall of Fame Member
Sep 6, 2015
10,607
5,250
113
Olympus Mons
This shit is funny as f*ck. The "cultural appropriation" mantra is getting stupid now. I remember some Jamaicans getting all bent out of shape about White people with dreadlocks. Yet dreadlocks are NOT exclusively Jamaican. Not even close actually. And yet not one of them says shit about Black people dying their hair blond. So, cultural appropriation if you're White is bad but racial appropriation if you ain't White is perfectly acceptable?
Let's face it, if humanity didn't continually borrow from each other's cultures, this would be one boring world.


That being said, if you're going to promote yourself selling meals from different cultures, at least get the friggin' recipe right.