Despite so-called 'War on Christmas,' Starbucks sales jump over holiday quarter
The Seattle-based company says sales rose 9 percent in its flagship U.S. market and 8 percent globally during the final three months of the year. The increase at home and abroad was the result of a mix of higher customer traffic and increased spending.
Over the holidays, the company said $1.9 billion was loaded onto Starbucks gift cards.
The strong results came despite an online backlash from some corners when Starbucks unveiled its minimalist red cups bearing only its logo for the holidays.