CBC has lost its identity

Locutus

Adorable Deplorable
Jun 18, 2007
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Regionally, CBC has clearly shown it is struggling with a 90-minute television newscast. It obviously does not have the resources, hence the endless repetitiveness of the same story throughout the newscast and multiple weather forecasts.

Communications and broadcasting have changed a great deal since the CBC was originally created and its current mandate should be reviewed. The Internet and new media are with us and the CBC has jumped into it. But should they? Does its current mandate permit this under the Broadcasting Act? Is this a role for the public broadcaster?

If the CBC believes new media is what public broadcasting should be, its whole structure has to be analyzed because what is required for “old” media will not be the same for new media.

The CBC has lost its identity. Canadians can lead the way and provide a new identity by having a public debate on public broadcasting in Canada.

Read the full story.

CBC Exposed
 
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Machjo

Hall of Fame Member
Oct 19, 2004
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Ottawa, ON
I think the most important thing for the CBC is to emphasize its relevance in the face of the availability of many quality non-governmental media in English and French.

One way to eliminate its redundancy could be to include subtitles in all video broadcasts do as to make them more accessible to the deaf, shift funding from English and French language media to sign-language and indigenous-language media, preserving English and French language media only where the CBC has the monopoly in English and French (so mostly in rural isolated areas) and emergency broadcasts.

There may be other ways of reducing the redundancy between the CBC and private media but this would be one way to do it.

However it's done though, the redundancy has to be eliminated otherwise it will spell the CBC's downfall.

After all, what is the point of a redundant CBC?