'Cyber Monday' launches online holiday shopping season

CBC News

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Sep 26, 2006
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Retailers are hoping last week's strong start to the holiday shopping season at U.S. malls and stores translates into a busy buying season online, which officially begins Monday.
The Monday after the American Thanksgiving, tagged "Cyber Monday" by the U.S. National Retail Federation, marks the first big online shopping surge for many merchants as consumers return to their work computers.
A number of retailers are hosting one-day sales or special offers for the occasion. Internet research firm comScore Inc. estimated online sales may exceed $700 million US online on Monday.
Nearly one-third of retailers are also having special one-day sales for Cyber Monday. Forty-two per cent plan some kind of promotion, according to the NRF's annual survey.
In fact, the number of U.S. retailers hosting online deals on the Monday after American Thanksgiving has surged to 72 per cent of those polled from 42 per cent just two years ago.
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