It goes much deeper than that. Some years ago marketers learned how to completely bypass the logic centers of the brain and go straight for the emotional center. The news media and politicians have also cottoned on to the technique and use it rather effectively. It's emotional manipulation and it needs to stop. Emotions by and large are illogical. No, I'm not pulling a Spock here, it's just science. Emotions are little more than chemical responses to stimuli. In fact, in different situations the same stimulus can evoke very different responses.
