As a rule, misinformed people do not change their minds once they have been presented with facts that challenge their beliefs. But beyond simply not changing their minds when they should, research shows that they are likely to become more attached to their mistaken beliefs. The factual information "backfires." When people don't agree with you, research suggests that bringing in facts to support your case might actually make them believe you less.
all the facts:
An intriguing sociological reason so many Americans ignore facts - Business Insider
all the facts:
An intriguing sociological reason so many Americans ignore facts - Business Insider