EDMONTON — An Edmonton hair salon is getting a lot of attention for an ad campaign that's being accused of glorifying domestic violence.
The ad for Fluid Hair Inc. shows an attractive woman with a black eye. There's a man standing behind her, holding out a necklace.
The ad is one in a series in Fluid's "Look Good in All You Do" campaign. The year-old ad attracted attention after a U.S. blogger posted it in online earlier this week.
Social media users have been venting their displeasure about the ad on Fluid's Facebook page.
"There is NO excuse for what you did. Artistic freedom? NO. It's beyond the low of indecency," said Sarah Leeder.
"Whoever you hired to create this campaign should be ashamed, as well as whoever approved it from within your company. I hope the negative press will create a significant decrease in business," said Nicole Christin Brown.
Read more: Edmonton salon in hot water over controversial ad campaign
The press on this is starting to ramp up, after a year.
Is it edgy and provocative or just plain stupid?
Frankly as a woman, this ad does not entice me but neither does it necessarily offend. I have seen many far more provocative and objectionable depictions of women in the media. As the saying goes "No press is bad press".
I do have to wonder who their target audience really is though. Who is going to look at that ad and decide to go to that salon?
Apparently not these folks.
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