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GROCERY GOSSIP: An 'A' for A&W
Rita DeMontis
More from Rita DeMontis
Published:
July 3, 2018
Updated:
July 3, 2018 7:00 PM EDT
A&W brings Beyond Meat's Revolutionary Plant-Based Burger to Canada (A&W Food Services of Canada Inc.)
Coming this July 9 to an A&W near you: the Beyond Burger.
It’s a plant-based burger created by the folks behind the legendary Beyond Meat company, delivering a new, full-flavoured option for Canadians who want the burger, but not the meat.
“We are a burger loving company with a lot of firsts, but this is the fastest new-product launch in our history,” says Susan Senecal, A&W Canada’s president and CEO.
“When we tried the Beyond Meat Burger we were amazed with how great it tasted and knew we had to be the first national burger chain to bring it to Canadians across the country.”
A&W’s Beyond Meat Burger was created to satisfy burger lovers’ craving for a juicy, mouth-watering burger and will feature a classic build of lettuce, tomato, red onion, pickles, ketchup, mustard, and mayo.
The 100% plant-based burger patty is made from protein-rich pulse crops, like peas, and mung beans. The simple, plant-based ingredients are combined using a recipe that delivers.
“Our partnership with the iconic A&W brand is a tremendous step forward for Beyond Meat and, correspondingly, consumers who are seeking broader access to healthy and sustainable options for the centre of the plate,” said Ethan Brown, founder and CEO of Beyond Meat.
“We recognize in A&W a shared commitment to innovation and delighting the customer, and are pleased to together introduce the Beyond Burger to the Canadian market.”
– For additional details, see Aw.ca; for more info on Beyond Meat, check out BeyondMeat.com. @AWCanada @BeyondMeat.

http://web.aw.ca/en/our-menu/burgers/beyond-meat-burger
The Beyond Burger® | The Beyond Burger® | Beyond Meat - The Future of Protein™
GROCERY GOSSIP: An ‘A’ for A&W | Toronto Sun
Last edited by spaminator; Jul 4th, 2018 at 06:00 AM..