Living in the Cult of Likability

Locutus

Adorable Deplorable
Jun 18, 2007
32,230
45
48
65
applies to a lot of the profound metric ones.

Most people of a certain age probably noticed this when they joined their first corporation, Facebook, which has its own rules regarding expressions of opinion and sexuality.

Facebook encouraged users to “like” things, and because it was a platform where many people branded themselves on the social Web for the first time, the impulse was to follow the Facebook dictum and present an idealized portrait of their lives — a nicer, friendlier, duller self. And it was this burgeoning of the likability cult and the dreaded notion of “relatability” that ultimately reduced everyone to a kind of neutered clockwork orange, enslaved to the corporate status quo.

To be accepted we have to follow an upbeat morality code where everything must be liked and everybody’s voice respected, and any person who has a negative opinion — a dislike — will be shut out of the conversation. Anyone who resists such groupthink is ruthlessly shamed. Absurd doses of invective are hurled at the supposed troll to the point that the original “offense” often seems negligible by comparison.

enlightenment here

http://www.nytimes.com/2015/12/08/opinion/bret-easton-ellis-on-living-in-the-cult-of-likability.html
 

darkbeaver

the universe is electric
Jan 26, 2006
41,035
201
63
RR1 Distopia 666 Discordia
applies to a lot of the profound metric ones.

Most people of a certain age probably noticed this when they joined their first corporation, Facebook, which has its own rules regarding expressions of opinion and sexuality.

Facebook encouraged users to “like” things, and because it was a platform where many people branded themselves on the social Web for the first time, the impulse was to follow the Facebook dictum and present an idealized portrait of their lives — a nicer, friendlier, duller self. And it was this burgeoning of the likability cult and the dreaded notion of “relatability” that ultimately reduced everyone to a kind of neutered clockwork orange, enslaved to the corporate status quo.

To be accepted we have to follow an upbeat morality code where everything must be liked and everybody’s voice respected, and any person who has a negative opinion — a dislike — will be shut out of the conversation. Anyone who resists such groupthink is ruthlessly shamed. Absurd doses of invective are hurled at the supposed troll to the point that the original “offense” often seems negligible by comparison.

enlightenment here

http://www.nytimes.com/2015/12/08/opinion/bret-easton-ellis-on-living-in-the-cult-of-likability.html

He's a good writer, it was a nice read. He noticed the eternal human condition. That condition is exacerbated by modernities gadgets and the speed of light. I'll give you a like.